Jason Ghidella

MathWorks

Last seen: 1 day ago | Active since 2004

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Simulink Product Marketing Manager

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Published

Part 4: Getting Started with Digital Engineering: Beyond Just Tools
When we launched Digital Engineering De-coded, our goal was simple: move beyond buzzwords and share practical patterns...

16 days ago

Published

Part 3: When Digital Engineering Delivers: From Models to Evidence
When we launched Digital Engineering De-coded, our goal was simple: move beyond buzzwords and share practical patterns...

24 days ago

Published

Part 2: How Digital Engineering Scales: Where Ad Hoc Workflows Fail
When we launched Digital Engineering De-coded, our goal was simple: move beyond buzzwords and share practical patterns...

30 days ago

Published

Part 1: Why Digital Engineering Matters: Real Examples, Real ROI
When we launched Digital Engineering De-coded, our goal was simple: move beyond buzzwords and share practical patterns...

1 month ago

Published

Beyond Tools: Building the Skills Engineers Need for AI-Enabled Digital Engineering
Why do some digital engineering initiatives scale while others stall? The difference is often not technology, but workforce...

2 months ago

Published

The Real ROI of Simulation: Preventing Errors Before They Exist
In my previous blogs, I’ve emphasized the importance of simulation for early verification as the key ROI of Digital...

2 months ago

Published

From Models to Binaries: Where the Software Bill of Materials Fits in the Digital Thread
In brief: This article explains why an SBOM is more useful when it is treated as part of the engineering workflow,...

4 months ago

Published

Automatic Code Generation: The Unbroken Link in the Digital Thread
Digital engineering is getting a lot of attention right now and for good reason. Teams across aerospace, defense,...

5 months ago

Published

You Would Not Trust a Human Without Evidence. Why Trust an AI Agent?
Verification, standards, and the role of executable models in digital engineering Trust Is Proven, Not Assumed In the...

6 months ago

Published

Why MBSE Still Breaks at the Seams and How SysML v2 Could Help
Model-Based Systems Engineering (MBSE) promises better decisions, stronger traceability, and clearer alignment across...

7 months ago

Published

Bridging the Gap: Why Verification is the Missing Link in Your Digital Thread Strategy
The Aerospace and Defense industry is rapidly embracing digital engineering practices to accelerate innovation and maintain...

7 months ago

Published

Are You Focusing on the Wrong Parts of Digital Transformation?
Surprising Insights from Aerospace & Defense Engineers    If you are leading digital transformation in...

8 months ago

Published

Is the V-Diagram Still Relevant for Digital Engineering?
Every engineering organization is trying to move faster, make better decisions earlier, and align teams that come from...

8 months ago

Published

Digital Engineering vs. Digital Transformation: A Conversation That Clarifies the Difference
“Isn’t digital engineering just another way of saying digital transformation?” It’s a question we hear often and one that...

8 months ago

Published

Beyond Links: Which Kind of Digital Thread Are You Actually Building?
Why simulation-driven digital threads are the difference between connected data and digital engineering The Problem Is Not...

9 months ago

Published

No, Scanning to PDFs Isn’t Digital Engineering
How to tell digitization from real change I said this in a recent conversation with Kirsten McCane and a few of our AeroDef...

9 months ago

Published

Digital Engineering De-coded: Illuminating the Future of Engineering
The world of engineering is undergoing a seismic transformation. Digital engineering is no longer a buzzword; it’s the...

10 months ago